9 Best Instagram URL Shorteners for Short Bio Links

When it comes to links, Instagram is particularly adept at baiting its users. While we are all aware that each account is limited to one link in their bios, did you know that your link could be banned without your knowledge?

If your bio link is too long, you may discover all of a sudden that your Instagram bio link is no longer working. That is why the astute businessperson employs the services of an Instagram URL shortener.

On any platform, lengthy links are unappealing. However, lengthy Instagram bio links are unsightly, even more so when viewed on mobile devices.

Instagram lacks Twitter’s automatic link shortener. However, they do have the ability to terminate your link. And they have no qualms about doing so whenever they deem it necessary.

This is the primary reason you need an Instagram link shortener at your disposal. Hundreds of URL shorteners are available, but you only need one link shortener that works on Instagram.

I’ve conducted research, tested a number of tools, and compiled a list of the best Instagram URL shorteners currently available.

I’ll discuss additional reasons why you should create a short Instagram bio link and also how to shorten a link for Instagram bio, but for now, here are the nine best URL shorteners for Instagram bio.

The 9 Best Instagram URL Shorteners

1. Shorby URL shortener

Shorby URL shortener

Shorby is now known to be one of the best Instagram bio link tools. However, this Instagram tool was initially developed as a URL shortener. Additionally, this tool has evolved into a fantastic Instagram link in bio shortener with advanced features.

Shorby link shortener for Instagram enables users to shorten links using the domain name shor.by. This is not, however, an inflexible rule. You can change that and replace it with your custom domain name.

Additionally, tracking pixels and analytics are included with your new shortened link. These figures will provide you with information about the visitors who clicked on your links, such as the advertisements they selected.

Moreso, you can create messenger links for businesses that require communication between buyer and seller prior to completing a sale. Messenger links initiate a chat, email, or phone call with the seller automatically.

This link can be a naked URL or converted to a hyperlink. You can link to any of the following messengers: WhatsApp, Telegram, Facebook Messenger, Skype, Viber, email, or phone calls.

However, Shorby’s best feature is the ability to create a micro landing page on which all your links can be stored.

This page saves you from the one-link limitation on Instagram and it has been optimized for users migrating from Instagram, ensuring a seamless transition.

In summary, Shorby acts as an Instagram link shortener, a bio link tool, and a messenger link generator.

It’s a tool that was created with Instagram marketing in mind and it is hands down my number one recommended link shortener for Instagram bio.

You can learn how to utilize its 3 main features in my Shorby review.


The Rocket plan is $15 per month. Pro is $29 per month, while Agency is $99 per month.

2. Rebrandly

Instagram bio link shortener

When it comes to branding, Rebrandly is more focused on this than most other Instagram bio link shorteners. Your link should clearly bear the name of your brand.

First of all, you can set the domain name of your website. This is what you use in your URLs, so it’s not a problem to have one.

Besides shortening links, custom URLs, quick redirects, QR codes and link expiry times can also be created.

You will also have traffic routine features such as 301 SEO redirection, forwarding parameters, and link-retargeting.

A UTM builder, custom report builder with the option to include your logo and more is available in your link analytics.

Use your SSL certificate and HTTPS to add several domain names and encrypt links.


Rebrandly has a free package with very limited features and then tiered plans of $29/month to $499/month. A custom package is also available.

3. Clkim

Clkim is quite similar to Rebrandly, except for the fact that the main focus of this software is full page ads for monetization. These ads are highly adaptable and can even be set up on any platform, device, and geographic time for specific publicities.

Naturally, analytics still can be obtained, however, the focus is on ads to the right public for conversion. Clkim links are compatible with every device to ensure that the ad reaches the target audience unmistakably.


It has a free 14-day trial for users. Analyze plan is 10 dollars a month, optimize is 70 dollars a month, and Monetize is 100 dollars a month.

4. Bitly

Bitly is one of the oldest and most popular Internet URL shorteners. And since there is no need to create a short link for an account or fee, it can be considered the best free URL shortener.

You only need to register and create an unlimited number of free links.

Whenever you use the Bitly link shortener, you automatically create a tracking and analysis page for this link.

For all the Bitly clicks related to similar content, data collected includes the number of clicks, the location of visitors, and total clicks. Automatically generated graphs can help you monitor traffic.

With many tools and services, Bitly can be integrated, making marketing simpler. QR codes are an option as well.


This Url shortener can be used for free, the basic plan is $29/month, the premium plan is $199/month.

5. T2M

Because of its sheer number of functions, I must put T2M on my list of best URL shorteners. It has features for URL management, analytics/statistics, custom domain branding, CSV tools, campaign management, REST, support, etc.

Some of its best characteristics include:

Add URL tags

Diagram of timeline

Public pages of analysis

Import and export tools of Free SSL CSV

URLs tag as camps

Premium support for GPDR privacy.


The pricing plans begin with a $5 one-time basic package fee. The standard is 9.99 dollars, Pro is 29.99 dollars per month and Premium is 89.99 dollars per month. For those who need more than what is proposed in other plans, there is a special package.


You can link to the joy of SEO with this URL shortener. To increase exposure and conversation, create customized short links to make branding more visible with targeted words within the URL!

The analytics enables users to monitor traffic on a reference basis, the type of device, location, language, and more in order to better analyze their audience.

BL.INK is not exactly cheap, but even in their smallest plan, they offer many advanced features.


For organizations ranging from expert to customer company, BL.INK offers tiered plans. The costs vary between 12 dollars a month and 599 dollars a month.

7. Hyperlink

Hyperlink’s analytics is the sales point. Whenever someone clicks on your link, Hyperlink sends a push notification to your phone. The report can be published once every hour, every day, or weekly.

You also get analysis for each visitor, such as location, device, and reference data. Hyperlink can be integrated with Zapier and Slack so that notifications will be displayed.

You can also shorten links with a hyperlink extension directly from your Chrome browser.


A free plan exists. It costs $39 a month for the Standard Plan. The cost of the company plan is based on the size of the purchasing company.

8. TinyURL

free url shortener

TinyURL is a short link generator that is a little out of date and lacks a few features, but it is so simple to use that it is almost unsettling. All you have to do is copy and paste the lengthy URL into the bar, then press enter.

Your links will never expire, which eliminates the possibility of broken Instagram links.

Additionally, you can customize the link’s end portion to reflect your brand. Additionally, you can add TinyURL to your browser to expedite the shortening process.

More so, it can serve as a completely free URL shortener for Instagram.



9. Polr

What if you don’t have your eye caught by any of these Instagram URL shorteners? Polr is an open-source project for individuals who prefer to create their custom link shortener.

Nevertheless, you will need technical programming knowledge. In terms like PHP, Lumen, MySQL, for example, you shouldn’t be unfamiliar.

You can make an Instagram bio link with a sleek, minimalist sensation with Polr. You can also add your own domain name and link activity analytics to better branding.

Polr has a fine demo page to help you see how the process works before you get started.



How to Shorten a Link for Instagram Bio

Choose a link shortener for Instagram bio, then copy the link to be shortened and place it in the dialogue box of the selected shortener tool. Click on the shorten button, then copy the shortened link created and paste it into the website area of your Instagram bio.

That’s the summary of the entire process, but I will further break it down step by step using multiple devices.

How to Make Short Link for Instagram on A Computer

Step 1: Choose a URL Shortner for Instagram bio

I have discussed a number of link shorteners that work great on Instagram, Shorby link shortener is my favorite option, visit the website of your preferred option.

Step 2: Copy the Link you want to shorten

You can do this by right-clicking on the URL and hit copy or you can highlight the link with your keyboard and press ctrl+c.

Step 3: Paste the link on the URL shortener dialogue box

Right-click on the dialogue box and click paste or you can press ctrl+v on your keyboard if you copied the link using ctrl+c.

Step 4: Add a custom phrase

Some URL shorteners allow you to customize the link you intend to shorten, add the custom phrase you want to include in the section made available for it.

Step 5: Shorten the link

To shorten the link, click on the “Create” or “Shorten” button and the URL shortener will create a shortened version of the link.

How to Make Short Link for Instagram Using a Mobile Device

Step 1: Choose a URL shortener for Instagram bio

Visit the website of one of the above-mentioned IG URL shorteners.

Step 2: Copy the link you intend to shorten

To do this on a mobile device, long-press the link and it will be copied.

Step 3: Paste the URL in the dialogue box

Long press the empty space on the dialogue box until the “Paste” text shows up, then click on paste.

Step 4: Shorten the link

Click on the “Shorten” or “Create” button to generate a shortened link.

Step 5: Copy the shortened link and add it to your Instagram bio

You need to copy the new link created by the shortener and add it to the website section of your Instagram bio.

How to Add Short Link to Your Instagram Bio

After creating a short link for your bio, the next step is to add this short URL to your Instagram bio. This is a straightforward process and can be done through the Instagram app and via the Instagram website.

How to Add a Short Link to Instagram Bio Via Instagram Website.

This strategy will work if you’re using a laptop to visit Instagram or if you don’t have the app installed on your PC. So, here’s how to activate your bio link.

1. Go to www.instagram.com and sign in to your Instagram account.

2. Because your timeline is Instagram’s default page/home screen, you will almost certainly be directed there. Click your username in the upper-right corner of the page to access your profile.

3. Once in your profile, select “Edit profile.” It is located directly next to your username.

4. As you scroll down the page, you’ll see several words with boxes next to them. The one we want is the third from the top, called “Website.” Insert your short link here.

5. Scroll to the bottom of the page and click the “Submit” button to preserve your changes.

How to Add a Short Link to Instagram Bio Through Instagram App.

1. Navigate to Instagram from your phone’s home screen or menu and ensure you’re logged in.

2. Then, in the bottom right corner of the page, click the profile picture icon to access your profile.

3. On the profile page, click the “Edit profile” option to the right of your photo. Click on it to select it.

4. We’re looking for the word “website.”

5. In the box next to the word, enter your short link address, and then click “Done” in the top right corner of your device.

And that’s how you can add a short clickable link to your Instagram bio no matter what device you’re using.

How URL Shortening Can Help Your Instagram Marketing

1. Shorter links are more visually appealing.

Branded shorter URLs have a 39 percent higher click-through rate (CTR) than longer ones, according to Rebrandly. This is a clear indication that, while the content hasn’t changed, the link itself must be appealing to the reader.

A long URL creates the impression of crowdedness and sloppiness.

2. Short URLs are easier to remember.

Consider the following scenario: You want to send a link to someone so they can review the content. However, this is the link.


Isn’t it pretty straightforward? No, of course, it isn’t. It’s a jumble of letters and numbers. Some people can’t even remember their Social Security numbers, let alone this URL.

However, when the link is shortened, it becomes https://fvrr.co/3i3Rhwy

Most people can memorize that and correctly repeat it if necessary. It’s also labeled with “fvrr,” so you know exactly where it takes you.

This is a great way to get your brand into people’s heads. When they see such a link again, they will immediately recognize your domain. One of the stops on the path to brand loyalty is brand recognition.

3. Additional customizations

Customizing a domain is great, but customizing the URL’s tail is even better. Most people want to get a sense of the content before clicking a link, and customizing the URL can help them do just that.

We understand if you’ve ever researched a difficult topic and started looking at the URLs of the search results to get a sense of the content. This is how a customized link can help you outperform your competitors in terms of traffic.

4. As an Addition

After you’ve said your piece and done your best to persuade your audience with an ad or video campaign, you’ll want to leave a link to more information.

However, if your link is too long, it can ruin all of the aesthetics and mood you worked so hard to create. This is especially true on Instagram, where you are only permitted to have one bio link.

Here’s where a link shortener comes in handy. If the audience has just finished watching a video, reading an email, or reading a print piece, they are unlikely to remember a long link.

In these circumstances, a shorter URL will be more memorable.

5. Link Analytics

Link analytics are available on all nine of my IG URL shorteners. Certain metrics must be tracked in order to gain a better understanding of your target audience.

Knowing how many times your link has been clicked, the location of the visitors, and where the link is being shared can all help you gain a better understanding of your audience’s habits and expectations.

This could help you sell your products more effectively.

In conclusion

The best IG URL shortener for you is determined by your requirements.

Shorby is your best option if you want a dedicated Instagram shortener for a custom bio link with a messenger link that directs your potential buyers to your inbox.

Shorby is also great if you need a link shortener that can also help you promote multiple links on Instagram.

T2M is the best link shortener with sophisticated analytics.

Whatever you want your shortener to look like, I’m confident it’s on this list.

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