GoHighLevel Agency Starter Pricing Plan 2026

This article will cover the pricing details of the GoHighLevel Agency Starter Plan.

GoHighLevel provides full access to tools that help grow your client base. While limited to 3 sub-accounts, the Starter Plan is a great option for launching your CRM journey and getting your agency up and running.

The plan is designed for small business owners, entrepreneurs, freelancers, and agencies with up to 2 clients.

GoHighLevel Pricing Plans

GoHighLevel plans are basically 3.

  • Agency Starter: The most affordable plan at $97 per month.
  • Agency Unlimited: The most popular plan at $297 per month.
  • SaaS Mode: The highest-tier plan at $497 per month, offering advanced SaaS features.

Note: The AI employee is an upgrade that costs anextra $97/month. It is available on all plans and allows users to resell AI tools for a potential profit of $200/month per sale or more.

GoHighLevel Agency Starter Pricing Plan

The Agency Starter plan costs $97 per month. It is a cost-effective Go High Level pricing plan. Users who choose annual billing receive a discount equivalent to two months free.

Features of GoHighLevel Agency Starter

The following features are encompassed within the Agency Starter ($97/month) pricing plan:

  • Landing page and funnel builder
  • Marketing automation
  • Email marketing
  • Analytics and Reporting
  • Booking and online appointment tool
  • Mobile app
  • Membership site-building
  • Content management
  • Integration with other tools
  • CRM and pipeline administration
  • HighLevel reputation management
  • GoHighLevel SMS marketing

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Funnel & Landing Pages

Create stunning landing pages effortlessly with GoHighLevel’s Funnels & Landing Pages Builder. Choose from one-click templates or design your pages from scratch.

The builder allows you to craft effective sales funnels with conversion in mind. Easily create additional funnels and direct traffic straight from the dashboard. The same builder can be used to design simple websites with added navigation.

AI Employee

Every business has the same problem. Leads come in at odd hours, questions go unanswered, and follow-ups get forgotten because there are only so many hours in a day and only so many things one person can stay on top of. The AI Employee solves that problem without adding a single person to your payroll.

Available on the GoHighLevel starter plan, it runs around the clock, handling lead conversations, answering customer questions, and booking appointments directly into your calendar.

It is trained on your business, your services, your FAQs, and the way you communicate, so its responses feel personal rather than automated.

Prospects get an immediate, intelligent reply whether they reach out at 9 am on a Monday or midnight on a Sunday. The appointment gets booked. The lead gets qualified. And you find out about it in the morning.

Reputation Management

Most local businesses lose customers to competitors with worse services simply because those competitors have more Google reviews. It is not about who is better.

It is about who shows up first and looks more trustworthy when someone searches. GoHighLevel handles the entire review-generation process automatically through its reputation management tool.

After every positive customer interaction, a review request goes out via SMS or email at the exact moment when the customer’s experience is still fresh, and the likelihood of them leaving a review is highest.

Over time, a steady stream of five-star Google reviews pushes the business higher in local search results and AI-powered search recommendations, putting it in front of more potential customers without spending an extra dollar on advertising.

The whole thing runs quietly in the background without anyone managing it, and the results compound month after month into something that meaningfully changes how a business grows.

GoHighLevel SMS Marketing

Engage with your clients directly on their mobile devices using the GoHighLevel SMS Marketing tool. Whether for customer service, marketing, or promotions, this feature enables efficient messaging.

Deliver messages to multiple clients simultaneously without the need for an external bulk SMS service provider.

Monitor message delivery statistics and respond to messages directly from your dashboard. The visual text editor provides a mobile phone frame preview for your messages, enhancing the user experience.

The tracking feature allows for recording and monitoring of SMS messages throughout the buyer’s journey.

HighLevel Email Marketing

GoHighLevel’s email marketing feature is a powerful tool for improving communication and audience engagement. Users can seamlessly create and automate email campaigns with a user-friendly interface catering to both beginners and experienced marketers.

Key benefits include automation, personalization, detailed analytics, segmentation, a variety of professionally designed templates, and scheduling for optimal timing.

Membership Websites

Utilize GoHighLevel to create and promote membership websites for advertising and selling products. The platform also supports the migration of existing membership sites for course creators.

The dashboard is simple, allowing you to customize your membership site with your domain, modify the course outline graphics, and adjust the landing page layout. Easily upload course video content for a comprehensive membership site experience.

Reporting & Analytics

GoHighLevel offers comprehensive reporting and analytics for Facebook Ads, Google Ads, and website traffic from all sources.

Understand visitor behavior, measure team performance, identify areas for improvement, and determine what strategies are effective. The Reporting dashboard includes sub-dashboards for Google Ads, Facebook Ads, Attribution Report, Call Report, and Appointment Report.

Content Management

GoHighLevel’s Content Management System (CMS) simplifies the creation, editing, approval, and publishing of content.

This basic yet powerful CMS provides all the necessary tools in one place. Users can effortlessly edit existing pages and posts, add new pages and articles, and prepare content in advance.

The scheduling feature allows for the timely release of multiple posts, keeping social media feeds consistently updated with fresh content.

Booking and Online Appointment Tool

GoHighLevel’s appointment tool functions as a versatile calendar with additional capabilities. Beyond standard calendar functions, you can design and share calendars that clients and customers can navigate to view all your appointments.

Creating your calendar is easy through the Settings dashboard, and seamlessly integrating it into your funnels is straightforward.

CRM and Pipeline Management

GoHighLevel’s CRM and Pipeline Management operate seamlessly to provide an integrated platform. Integration with systems like Pipedrive and Salesforce offers a comprehensive view of your pipeline across all accounts.

The platform is compatible with mobile devices, enabling lead tracking and account management from anywhere, on any device.

Its responsive design ensures an optimal viewing experience on various platforms, including phones, tablets, and desktop PCs. Gain valuable data insights for rapid decision-making.

HighLevel Integrations

As an all-in-one marketing software, GoHighLevel supports the use of applications without limitations. Enhance the functionality of your favorite apps by leveraging various GoHighLevel integrations. Distribute data via webhooks and connect apps seamlessly.

GoHighLevel is compatible with a range of applications, including WordPress, Mailchimp, PayPal, Calendly, Pipedrive, ActiveCampaign, Kajabi, Leadpages, Jotform, Teachable, Typeform, Call Tracking Metrics, Wix, SurveyGizmo, Squarespace, and more.

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Conclusion

The $97 GoHighLevel Agency Starter plan includes essential tools for agencies, freelancers, marketers, and small business owners. It helps generate leads, convert them into customers, and streamline business management.

GoHighLevel simplifies agency management, client acquisition, and retention. It offers integrated marketing tools for website creation, sales funnels, and landing pages to capture leads efficiently.

The built-in CRM helps convert leads into customers. With multiple communication channels like phone calls, emails, and Facebook Messenger, users can automate and personalize follow-ups.